C. A. Casey

Another worthless writers blog

More Clever Book Marketing

Posted by Casey on October 13, 2007

I still am not interested in glancing through, much less buying this book, but I give props for clever marketing:

Save Oprah’s Book Club

Oh, and I saw this book in Target today in an end of an aisle display next to . . . the latest Harry Potter book. I think that’s all that needs to be said about this book.

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One Response to “More Clever Book Marketing”

  1. Claudia said

    Speaking of marketing… went to Arco today to buy some Monarch stuff… Nope… most was gone to be replaced by TONS of Kings stuff. How sexist.

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